Scheduling your social media posts might feel like a time-saver—but is it costing you reach? In this post, we dive into whether scheduled content performs worse than manual posts, what the algorithms actually prioritise, and how to post in a way that works for you and your audience.
Do Scheduled Posts Get Less Reach Than Manual Ones? Here’s the Truth Read More »
Should I Use TikTok for My Business? I think it is safe to say, we have all heard about TikTok. You may be avoiding using it personally, or you may have an account and find yourself in a TikTok hole every so often, when you end up scrolling through video after video, and all of
Should I use TikTok for my business? Read More »
Have you heard about the authentication changes taking place this February? Google and Yahoo are bringing in new regulations to make sure best practices are required for email senders, particularly bulk email senders (ie business accounts). Your emails will need to tick new authentication requirements to be able to be effectively sent and not land
New Email Authentication Changes you need to make Read More »
Success rarely happens by accident. What sits behind an appealing and thriving business are clear objectives, a methodical breakdown of how tasks will be carried out to achieve these objectives, and simple software that makes everyone’s lives easier! Even the most chilled-out, relaxed brands that come off as ultra go-with-the-flow will have systems and processes
Set up your systems for success! Read More »
February may be the month of love, but are you showing your business any love right now? Are you showering it with the affection and attention it deserves? Or are you leaving it feeling unloved and underappreciated? And I know you’re super busy. And when it all feels too much, it’s difficult to even think
Show your business some love! Read More »
There seems to be something in the air at the moment. I am speaking to many clients, and business owners who have real INTENTION right now, and I am LOVING it. People seem to show the urge to want to go full steam ahead into the 2023. I’m totally on board with that! This intention
Where to start with social media and how to position yourself Read More »
Social media is available to us all 24/7, and it’s a fantastic opportunity to showcase what your business has to offer. To create a buzz around what you’re doing, truly connect with your audience, and create an inspiring community of like-minded people, you need a strategy! It’s no longer viable to throw a few stylish
5 top tips to help you write copy for your social media posts Read More »
In August 2007, Chris Messina brought an idea to his colleagues at Twitter that revolutionised the world of online marketing! He wanted a way for users to be able to group their tweets by topic, improve content filtering and increase ‘exploratory serendipity’. So, hashtags were born, and the rest, as they say, is history! Hashtags
Why you need to develop a hashtag strategy for your biz Read More »
As much as we hate to admit it, we’re all guilty of making snap judgements. Whether that’s the quality of a book on a shelf, the type of service we might receive when we walk past a coffee shop, or the range of clothes in a shop. Our senses are constantly being stimulated and helping
